Wisconsin electricity rates and bills
Homes in Wisconsin paid an average of 18.79¢ per kWh over the last 12 months (Sep 2025–Aug 2026), 4.2% above the US average of 18.04¢; 19.41¢ in August 2026 alone.1 The average residential bill was $120.60 a month in 2025, for 667 kWh.2
EIA monthly data through August 2026 (preliminary, released October 23, 2026); annual data for 2025 are final. Next monthly update expected November 24, 2026. Average revenue per kWh includes fixed charges and riders; it is not a tariff rate.
Midwest region, East North Central division
Wisconsin homes paid 4.2% above the US average1 per kWh over the last 12 months, but their average bill was $30.08 less a month than the US average2 in 2025, because they use little electricity. Where you live matters more than the state average: city-owned utilities averaged 12.75¢ per kWh in 2025, the investor-owned companies that serve most homes 18.94¢ per kWh3.
What a kilowatt-hour costs in Wisconsin
Three periods give three answers, so each figure here carries its own. Over the last 12 months (September 2025 to August 2026), Wisconsin homes paid an average of 18.79¢ per kWh, the 17th highest residential price among the 50 states and DC and 0.75¢ per kWh more than the US average. In the single month of August 2026 the average was 19.41¢ per kWh, +5.3%1 against the same month a year earlier; monthly figures for 2026 are preliminary. For the full year 2025 the average was 18.08¢ per kWh4.
These are averages of revenue per kWh: what residential customers paid in total, fixed monthly charges and fuel adjustments included, divided by the electricity they used. They are not a line on any utility's tariff. In 2025, 0.0%3 of Wisconsin's residential customers bought power from a competing supplier, so every price on this page is a full-service utility price, supply and delivery together.
Among Wisconsin's 4 neighbors, 2 had a lower residential average over the same 12 months. Iowa was lowest at 14.20¢ per kWh and Michigan highest at 21.28¢ per kWh1.
Source: EIA, Electric Power Monthly / EIA-861M sales and revenue by state. Residential revenue divided by kilowatt-hours sold over the 12 months 2025-09 to 2026-08 (EIA-861M; months since January 2026 preliminary). Average revenue per kWh, all charges included; not a tariff. Period: September 2025 to August 2026.
Show the numbers
| Area | Residential ¢/kWh, 12 months |
|---|---|
| Michigan | 21.28¢ |
| Illinois | 18.91¢ |
| Wisconsin | 18.79¢ |
| United States | 18.04¢ |
| Minnesota | 16.28¢ |
| Iowa | 14.20¢ |
Small bills in a cold state
The average Wisconsin home used 667 kWh a month in 2025, the 14th lowest among the states, against 874 kWh nationally. At the state's price that came to a bill of $120.60, the 11th lowest; the US average was $150.682.
Winter adds little to that use. Wisconsin averaged 7,076 heating degree days a year from 2016 to 2025, the 8th highest5 among the contiguous states, yet only 18.6% of its households heated mainly with electricity in the Census Bureau's 2025 survey, 11th lowest among the states (US: 41.8%6). The heating bill of most homes goes to another fuel.
Use per home is highest in summer instead. Over the last 12 months it peaked at 906 kWh in July 2026 and fell to 552 kWh in April 2026, a ratio of 1.6 times. In August 2026 the average bill was $147.68 for 761 kWh, while the US average that month was $209.231.
Source: EIA, Electric Power Monthly / EIA-861M sales and revenue by state. Residential kWh sold per customer in each month. The table adds that month's average residential price. Monthly EIA data through August 2026 (released October 23, 2026); months since January 2026 are preliminary.
Show the numbers
| Month | kWh per customer | Residential ¢/kWh |
|---|---|---|
| September 2025 | 604 | 18.63¢ |
| October 2025 | 563 | 18.27¢ |
| November 2025 | 582 | 18.30¢ |
| December 2025 | 760 | 17.74¢ |
| January 2026 | 785 | 18.18¢ |
| February 2026 | 640 | 18.73¢ |
| March 2026 | 627 | 18.78¢ |
| April 2026 | 552 | 19.21¢ |
| May 2026 | 553 | 19.74¢ |
| June 2026 | 644 | 19.56¢ |
| July 2026 | 906 | 19.06¢ |
| August 2026 | 761 | 19.41¢ |
Small bills are growing, though. From 2024 to 2025 the average bill rose 8.8%, from $110.87 to $120.60, an increase tied for 13th highest among the states (US: +5.9%). The price rose 5.2%4 and use per home went from 645 kWh7 to 667 kWh2, and the two multiply. Households report the same direction: 19.7% said their last bill was $250 or more in 2025, +3.7 percentage points8 on 2024 (two survey estimates; the difference is not tested for significance).
Cheaper than the US in 2001, dearer now
In 2001 Wisconsin's residential average was 7.90¢ per kWh, below the US average of 8.58¢ per kWh9. By 2025 it was 18.08¢ per kWh against 17.23¢ per kWh nationally: a rise of 128.9%, the 15th highest among the states, against 100.8% for the US. Most of the overtaking happened in the 2000s; the state's price was already 12.65¢ per kWh in 2010, when the US average was 11.54¢ per kWh. Since 2010 Wisconsin's increase, 42.9%, has been smaller than the national 49.3%4.
The annual average rose in 22 of the years since 2002 and last fell in 20184. The most recent 12 months ran 6.1% above the 12 before, close to the US change of 6.5%1.
Source: EIA, Historical state data, annual sales, revenue and customers; EIA, Historical state data, monthly sales and revenue 1990-2009. Average revenue per kWh (all charges, nominal dollars), each calendar year: 2010 onward EIA-861 final annual data, 2001–2009 the sum of the monthly survey.
Show the numbers
| Period | Wisconsin (¢/kWh) | United States (¢/kWh) |
|---|---|---|
| 2001 | 7.90¢ | 8.58¢ |
| 2002 | 8.18¢ | 8.44¢ |
| 2003 | 8.67¢ | 8.72¢ |
| 2004 | 9.07¢ | 8.95¢ |
| 2005 | 9.66¢ | 9.45¢ |
| 2006 | 10.51¢ | 10.40¢ |
| 2007 | 10.87¢ | 10.65¢ |
| 2008 | 11.51¢ | 11.26¢ |
| 2009 | 11.94¢ | 11.51¢ |
| 2010 | 12.65¢ | 11.54¢ |
| 2011 | 13.02¢ | 11.72¢ |
| 2012 | 13.19¢ | 11.88¢ |
| 2013 | 13.55¢ | 12.13¢ |
| 2014 | 13.67¢ | 12.52¢ |
| 2015 | 14.11¢ | 12.65¢ |
| 2016 | 14.07¢ | 12.55¢ |
| 2017 | 14.35¢ | 12.89¢ |
| 2018 | 14.02¢ | 12.87¢ |
| 2019 | 14.18¢ | 13.01¢ |
| 2020 | 14.32¢ | 13.15¢ |
| 2021 | 14.52¢ | 13.66¢ |
| 2022 | 15.62¢ | 15.04¢ |
| 2023 | 16.88¢ | 16.00¢ |
| 2024 | 17.18¢ | 16.48¢ |
| 2025 | 18.08¢ | 17.23¢ |
The five large utilities: price and bill rank differently
Five investor-owned utilities deliver to 84.4% of Wisconsin's residential customers. We Energies alone has 39.0%, then Alliant Energy (WPL) with 16.3%, Wisconsin Public Service with 15.4%, Xcel Energy with 8.2% and MGE in Madison with 5.5%3.
Their 2025 averages run in a different order by price than by bill:
- MGE had the highest average price of any Wisconsin utility with 10,000 or more residential customers, 21.11¢ per kWh, but its customers used only 505 kWh a month, so the average bill was $106.58.
- We Energies averaged 20.53¢ per kWh, 13.6% above the Wisconsin average, and had the largest bill of the five, $131.37, a change of +9.3% on 2024.
- Alliant Energy (WPL) averaged 18.47¢ per kWh; its price changed by +9.4% and its bill by +12.8% from 2024, the largest increases of the five, to $128.22.
- Wisconsin Public Service averaged 17.20¢ per kWh and had the smallest bill of the five, $105.93.
- Xcel Energy had the lowest price of the five, 15.56¢ per kWh, −1.7% on 2024, but its homes used the most, 726 kWh, for a bill of $112.863.
Source: EIA-861 annual electric power industry report, 2025 final. EIA-861 2025 final. Average revenue per kWh is all charges divided by kWh; it is not a tariff rate.
Show the numbers
| Utility | average monthly residential bill |
|---|---|
| Wisconsin Public Service (WI) | $105.93 |
| MGE (WI) | $106.58 |
| Xcel Energy (WI) | $112.86 |
| Alliant Energy (WPL) (WI) | $128.22 |
| We Energies (WI) | $131.37 |
Single months move differently. In August 20261, against the same month a year earlier, Xcel Energy's residential average changed by +11.1% and MGE's by +1.0%10 (preliminary figures).
City utilities paid the least
Behind the five companies stand the rest of the 117 utilities with residential customers in the state, most of them municipal utilities and electric cooperatives. In 2025 the municipal utilities together averaged 12.75¢ per kWh for residential customers, the cooperatives 16.29¢ per kWh and the investor-owned utilities 18.94¢ per kWh. Nationally, public power averaged 14.49¢ per kWh and investor-owned utilities 17.78¢ per kWh3, so the gap between them in Wisconsin is wider than the US one.
Source: EIA-861 annual electric power industry report, 2025 final. Bundled (full-service) residential revenue divided by kWh, summed over every utility of each type (EIA-861 2025). Small utilities filing the short form report no residential split and are not included.
Show the numbers
| Type | ¢/kWh | Residential customers |
|---|---|---|
| Investor-owned utilities | 18.94¢ | 2,328,769 |
| Electric cooperatives | 16.29¢ | 157,820 |
| Public power (municipal, districts, state) | 12.75¢ | 218,241 |
Among the 20 Wisconsin utilities with 10,000 or more residential customers, the lowest average was 10.33¢ per kWh at City of Marshfield and the highest 21.11¢ per kWh at MGE, a spread of 10.78¢ per kWh3. The Public Service Commission of Wisconsin regulates the state's public utilities, including those that are municipally owned.
Source: EIA-861 annual electric power industry report, 2025 final. Utilities with 10,000 or more bundled (full-service) residential customers. Revenue divided by kWh sold, all charges included, EIA-861 2025 final. Darker bars have their own page.
Show the numbers
| Utility | ¢/kWh |
|---|---|
| City of Marshfield | 10.33¢ |
| Manitowoc Public Utilities | 11.44¢ |
| Sun Prairie Utilities | 12.11¢ |
| City of Kaukauna | 12.87¢ |
| Dahlberg Light & Power Co | 13.16¢ |
| Wisconsin Rapids W W & L Comm | 13.61¢ |
| Oconomowoc Utilities | 14.17¢ |
| Northwestern Wisconsin Electric Co | 14.64¢ |
| Scenic Rivers Energy Cooperative | 15.49¢ |
| Xcel Energy | 15.56¢ |
| Superior Water and Light Co | 15.78¢ |
| Oakdale Electric Cooperative | 15.95¢ |
| Polk-Burnett Electric Cooperative | 15.96¢ |
| Barron Electric Cooperative | 16.02¢ |
| Riverland Energy Cooperative | 16.19¢ |
| Wisconsin Public Service | 17.20¢ |
| Wisconsin average | 18.08¢ |
| Alliant Energy (WPL) | 18.47¢ |
| Adams-Columbia Electric Cooperative | 18.98¢ |
| We Energies | 20.53¢ |
| MGE | 21.11¢ |
Nobody chooses between them: the utility is set by the address. EIA's service-territory records show two or more distribution utilities in 70 of Wisconsin's 72 counties, and 1111 in Dane County, so a county name alone does not identify a utility. The commission publishes interactive electric service territory maps for checking a specific address.
Source: EIA-861 2025, service territory; Census Bureau, Cartographic boundary file, counties. Counties where each utility reports serving customers (EIA-861 service territory, 2025). A utility often serves only part of a county, and several can share one: the map shows where each one is present, not street-level boundaries. Point at a county for every utility listed there.
Coal still makes a third of the power
Natural gas and coal generated nearly equal shares of Wisconsin's electricity in 2025: 35.7% and 35.2%. Coal's share was 56.0% in 2015 and is down 20.8 percentage points since, while gas gained 15.5 percentage points. Even so, coal's share was the 10th highest in the country, against 16.6% nationally. Nuclear plants produced 15.4% and solar, which barely registered in 2015, 6.0%; wind stayed at 3.0%13.
The state's plants generated the equivalent of 95%13 of its retail sales in 2025, slightly less than its customers bought; the rest came from outside the state.
Source: EIA, Net generation by state by type of producer by energy source. Share of net generation by all power plants located in the state (utilities and independent producers), by energy source. Electricity crosses state lines, so this is what the state produces, not exactly what its customers consume. Pumped storage is a net user of power and is left out.
Show the numbers
| Natural gas | Coal | Nuclear | Hydro | Wind | Solar | Petroleum | Other | |
|---|---|---|---|---|---|---|---|---|
| Wisconsin, 2025 | 35.7% | 35.2% | 15.4% | 2.9% | 3.0% | 6.0% | 0.2% | 1.7% |
| Wisconsin, 2015 | 20.2% | 56.0% | 15.1% | 3.5% | 2.4% | 0.0% | 0.3% | 2.5% |
| United States, 2025 | 40.9% | 16.6% | 17.7% | 5.5% | 10.4% | 6.8% | 0.4% | 1.7% |
Industry saw the sharpest recent increase
Wisconsin's industrial customers paid 9.35¢ per kWh over the last 12 months, 4.9% above the US average, and the industrial average rose 7.1% against the 12 months before, faster than the residential (6.1%) and commercial (5.0%) averages. In August 2026 alone the industrial price was +13.6% against a year earlier, the 6th highest increase among the states; single months are preliminary and volatile. Commercial customers paid 13.49¢ per kWh over the 12 months, 2.7% below the US average1.
Source: EIA, Electric Power Monthly / EIA-861M sales and revenue by state. Average revenue per kWh: what each customer class paid in total divided by what it used. Industrial customers take power at higher voltage and in large, steady volumes, so their average is lower. Monthly EIA data through August 2026 (released October 23, 2026); months since January 2026 are preliminary.
Show the numbers
| Sector | Wisconsin (¢/kWh) | United States (¢/kWh) |
|---|---|---|
| Residential | 18.79¢ | 18.04¢ |
| Commercial | 13.49¢ | 13.87¢ |
| Industrial | 9.35¢ | 8.91¢ |
| All sectors | 13.80¢ | 14.15¢ |
Outages, smart meters and help with a bill
Wisconsin customers averaged 230 minutes without power in 2025 including major storms, and 84 minutes excluding them, with 0.94 interruptions per customer, the 9th lowest frequency among the states. The large utilities differed widely: MGE reported 49 minutes of interruptions per customer, Wisconsin Public Service 630 minutes14, counting major events.
Smart meters covered 91.8% of residential meters in 2025, but only 1.8% of residential customers were on time-varying pricing (US: 11.3%). There were 21,545 net-metered residential solar installations, 7.5 per 1,000 residential customers against 38.115 nationally.
Wisconsin received $112.8 million from the federal Low Income Home Energy Assistance Program (LIHEAP) for fiscal 2026, $43.94 per occupied home, the 14th highest amount among the states; the first release for fiscal 2027 was $100.2 million16. The help paying your electric bill guide explains how LIHEAP works and what else to ask a utility for.
| We Energies | Investor-owned | 1,056,086 | 20.53¢ | $131.37 | 640 |
|---|---|---|---|---|---|
| Alliant Energy (WPL) | Investor-owned | 440,746 | 18.47¢ | $128.22 | 694 |
| Wisconsin Public Service | Investor-owned | 415,643 | 17.20¢ | $105.93 | 616 |
| Xcel Energy | Investor-owned | 222,746 | 15.56¢ | $112.86 | 726 |
| MGE | Investor-owned | 148,482 | 21.11¢ | $106.58 | 505 |
| Adams-Columbia Electric Cooperative | Cooperative | 36,159 | 18.98¢ | $122.04 | 643 |
| Polk-Burnett Electric Cooperative | Cooperative | 20,584 | 15.96¢ | $127.26 | 797 |
| Barron Electric Cooperative | Cooperative | 19,395 | 16.02¢ | $141.50 | 883 |
| Riverland Energy Cooperative | Cooperative | 19,120 | 16.19¢ | $171.84 | 1,061 |
| Oakdale Electric Cooperative | Cooperative | 17,139 | 15.95¢ | $119.74 | 751 |
| Sun Prairie Utilities | Municipal | 17,082 | 12.11¢ | $74.04 | 611 |
| Manitowoc Public Utilities | Municipal | 16,169 | 11.44¢ | $65.36 | 571 |
| City of Kaukauna | Municipal | 14,872 | 12.87¢ | $92.94 | 722 |
| Scenic Rivers Energy Cooperative | Cooperative | 13,655 | 15.49¢ | $177.09 | 1,143 |
| Superior Water and Light Co | Investor-owned | 13,290 | 15.78¢ | $87.55 | 555 |
| Northwestern Wisconsin Electric Co | Investor-owned | 12,999 | 14.64¢ | $84.04 | 574 |
| Eau Claire Electric Cooperative | Cooperative | 12,881 all | 14.13¢ all customers | – | – |
| Wisconsin Rapids W W & L Comm | Municipal | 12,347 | 13.61¢ | $89.31 | 656 |
| St Croix Electric Cooperative | Cooperative | 12,222 all | 13.27¢ all customers | – | – |
| City of Marshfield | Municipal | 11,974 | 10.33¢ | $73.11 | 707 |
| Vernon Electric Cooperative | Cooperative | 11,613 all | 15.25¢ all customers | – | – |
| Dahlberg Light & Power Co | Investor-owned | 11,001 | 13.16¢ | $77.14 | 586 |
| Oconto Electric Cooperative | Cooperative | 10,399 all | 14.78¢ all customers | – | – |
| Oconomowoc Utilities | Municipal | 10,391 | 14.17¢ | $96.48 | 681 |
| Jump River Electric Cooperative | Cooperative | 10,215 all | 17.21¢ all customers | – | – |
| Price Electric Cooperative | Cooperative | 9,633 all | 21.65¢ all customers | – | – |
| Clark Electric Cooperative | Cooperative | 9,616 | 14.45¢ | $177.82 | 1,230 |
| Bayfield Electric Cooperative | Cooperative | 9,585 all | 18.01¢ all customers | – | – |
| Dunn County Electric Cooperative | Cooperative | 9,542 | 16.17¢ | $160.12 | 990 |
| City of Menasha | Municipal | 8,683 | 13.23¢ | $80.57 | 609 |
| Central Wisconsin Electric Cooperative | Cooperative | 8,358 all | 19.90¢ all customers | – | – |
| City of Stoughton | Municipal | 8,338 | 12.85¢ | $86.27 | 671 |
| Chippewa Valley Electric Cooperative | Cooperative | 8,005 all | 15.52¢ all customers | – | – |
| Pierce-Pepin Cooperative Services | Cooperative | 7,990 all | 14.23¢ all customers | – | – |
| Jackson Electric Cooperative | Cooperative | 7,977 all | 13.07¢ all customers | – | – |
| City of Sturgeon Bay | Municipal | 7,865 | 12.81¢ | $76.44 | 597 |
| Rock Energy Cooperative | Cooperative | 7,409 | 14.31¢ | $140.90 | 985 |
| City of Plymouth | Municipal | 7,331 | 12.16¢ | $88.57 | 728 |
| Hartford Electric | Municipal | 7,039 | 11.94¢ | $75.31 | 631 |
| City of River Falls | Municipal | 6,914 | 14.02¢ | $92.26 | 658 |
| Village of Waunakee | Municipal | 6,906 | 12.14¢ | $87.54 | 721 |
| Cedarburg Light & Water Comm | Municipal | 6,168 | 13.44¢ | $87.07 | 648 |
| Rice Lake Utilities | Municipal | 6,085 all | 9.41¢ all customers | – | – |
| Two Rivers Water & Light | Municipal | 5,581 | 13.04¢ | $67.47 | 517 |
| East Central Energy | Cooperative | 5,201 | 17.20¢ | $136.86 | 796 |
| City of Sheboygan Falls | Municipal | 5,141 all | 11.84¢ all customers | – | – |
| City of New Richmond | Municipal | 5,089 | 12.40¢ | $89.18 | 719 |
| North Central Power Co | Investor-owned | 5,063 | 16.38¢ | $74.05 | 452 |
| City of Elkhorn | Municipal | 5,052 all | 12.09¢ all customers | – | – |
| Shawano Municipal Utilities | Municipal | 4,977 | 14.41¢ | $84.30 | 585 |
| Reedsburg Utility Comm | Municipal | 4,956 | 12.36¢ | $86.78 | 702 |
| Taylor Electric Cooperative | Cooperative | 4,575 all | 15.46¢ all customers | – | – |
| Lake Mills Light & Water | Municipal | 4,134 | 14.54¢ | $90.83 | 625 |
| City of Medford | Municipal | 4,012 all | 8.45¢ all customers | – | – |
| Waupun Utilities | Municipal | 3,957 | 12.35¢ | $85.10 | 689 |
| Richland Electric Cooperative | Cooperative | 3,911 all | 20.70¢ all customers | – | – |
| Jefferson Utilities | Municipal | 3,752 | 12.43¢ | $86.40 | 695 |
| Village of Mt. Horeb | Municipal | 3,644 | 13.01¢ | $89.86 | 691 |
| City of Evansville | Municipal | 3,549 | 13.22¢ | $103.72 | 784 |
| New London Electric&Water Util | Municipal | 3,539 | 12.67¢ | $81.27 | 641 |
| City of Clintonville | Municipal | 2,859 all | 12.04¢ all customers | – | – |
| Slinger Utilities | Municipal | 2,830 | 12.36¢ | $86.48 | 700 |
| City of Kiel | Municipal | 2,779 all | 8.85¢ all customers | – | – |
| City of Columbus | Municipal | 2,468 | 12.77¢ | $83.96 | 657 |
| City of Richland Center | Municipal | 2,431 | 12.49¢ | $73.52 | 588 |
| Wisconsin Dells Electric Util | Municipal | 2,401 all | 12.31¢ all customers | – | – |
| City of New Holstein | Municipal | 2,248 | 14.06¢ | $102.75 | 731 |
| City of Black River Falls | Municipal | 2,244 | 14.79¢ | $105.59 | 714 |
| Bloomer Electric & Water Co | Municipal | 2,189 all | 8.79¢ all customers | – | – |
| Pioneer Power and Light Co | Investor-owned | 2,021 | 16.76¢ | $85.93 | 513 |
| Village of Bangor | Municipal | 2,017 all | 14.23¢ all customers | – | – |
| Village of Sauk City | Municipal | 1,971 all | 14.34¢ all customers | – | – |
| Village of Prairie Du Sac | Municipal | 1,919 | 11.97¢ | $79.13 | 661 |
| City of Spooner | Municipal | 1,868 all | 11.35¢ all customers | – | – |
| City of Barron | Municipal | 1,865 all | 8.79¢ all customers | – | – |
| City of Arcadia | Municipal | 1,718 all | 9.62¢ all customers | – | – |
| Algoma Utility Comm | Municipal | 1,702 | 13.54¢ | $73.46 | 542 |
| Waterloo Light & Water Comm | Municipal | 1,621 | 14.69¢ | $97.24 | 662 |
| City of Fennimore | Municipal | 1,567 all | 9.97¢ all customers | – | – |
| Brodhead Water & Lighting Comm | Municipal | 1,549 | 13.48¢ | $96.20 | 714 |
| City of Lodi | Municipal | 1,500 | 13.75¢ | $89.57 | 651 |
| Village of Black Earth | Municipal | 1,470 all | 12.36¢ all customers | – | – |
| Village of Trempealeau | Municipal | 1,462 all | 17.61¢ all customers | – | – |
| City of Boscobel | Municipal | 1,453 | 11.05¢ | $76.83 | 696 |
| City of Cumberland | Municipal | 1,453 all | 11.39¢ all customers | – | – |
| Florence Utility Comm | Municipal | 1,432 | 16.89¢ | $76.66 | 454 |
| Village of Pardeeville | Municipal | 1,410 all | 14.17¢ all customers | – | – |
| Oconto Falls Water & Light Comm | Municipal | 1,366 | 14.41¢ | $88.82 | 616 |
| Hustisford Utilities | Municipal | 1,318 | 14.25¢ | $102.51 | 719 |
| Village of Gresham | Municipal | 1,248 all | 13.44¢ all customers | – | – |
| Washington Island El Cooperative | Cooperative | 1,115 all | 16.85¢ all customers | – | – |
| City of New Lisbon | Municipal | 1,103 all | 10.60¢ all customers | – | – |
| Village of New Glarus | Municipal | 1,100 | 14.72¢ | $93.05 | 632 |
| City of Eagle River | Municipal | 1,065 | 14.75¢ | $74.29 | 504 |
| City of Westby | Municipal | 1,056 | 11.94¢ | $82.39 | 690 |
| Village of Stratford | Municipal | 1,028 all | 12.32¢ all customers | – | – |
Source: EIA-861 annual electric power industry report, 2025 final. EIA-861 2025 final; utilities with 1,000 or more residential customers. Price, bill and kWh are for bundled (full-service) residential customers: revenue divided by kWh, all charges included. Small utilities that file EIA's short form report all customers together (marked "all customers").
| Adams County | 4 | Alliant Energy (WPL), Adams-Columbia Electric Cooperative, Wisconsin Dells Electric Util, Pioneer Power and Light Co |
|---|---|---|
| Ashland County | 4 | Xcel Energy, Price Electric Cooperative, Bayfield Electric Cooperative, North Central Power Co |
| Barron County | 10 | Xcel Energy, Polk-Burnett Electric Cooperative, Barron Electric Cooperative, Jump River Electric Cooperative, Dunn County Electric Cooperative, Chippewa Valley Electric Cooperative, Rice Lake Utilities, North Central Power Co, City of Barron, City of Cumberland |
| Bayfield County | 3 | Xcel Energy, Dahlberg Light & Power Co, Bayfield Electric Cooperative |
| Brown County | 2 | We Energies, Wisconsin Public Service |
| Buffalo County | 4 | Xcel Energy, Riverland Energy Cooperative, Eau Claire Electric Cooperative, Pierce-Pepin Cooperative Services |
| Burnett County | 4 | Polk-Burnett Electric Cooperative, Barron Electric Cooperative, Northwestern Wisconsin Electric Co, East Central Energy |
| Calumet County | 5 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, City of Menasha, City of New Holstein |
| Chippewa County | 10 | Xcel Energy, Barron Electric Cooperative, Eau Claire Electric Cooperative, Jump River Electric Cooperative, Clark Electric Cooperative, Dunn County Electric Cooperative, Chippewa Valley Electric Cooperative, Bloomer Electric & Water Co, City of Cornell, Village of Cadott |
| Clark County | 6 | Xcel Energy, Eau Claire Electric Cooperative, City of Marshfield, Clark Electric Cooperative, Jackson Electric Cooperative, Taylor Electric Cooperative |
| Columbia County | 7 | We Energies, Alliant Energy (WPL), Adams-Columbia Electric Cooperative, City of Columbus, Wisconsin Dells Electric Util, City of Lodi, Village of Pardeeville |
| Crawford County | 5 | Alliant Energy (WPL), Xcel Energy, Scenic Rivers Energy Cooperative, Vernon Electric Cooperative, Richland Electric Cooperative |
| Dane County | 11 | We Energies, Alliant Energy (WPL), MGE, Adams-Columbia Electric Cooperative, Sun Prairie Utilities, City of Stoughton, Rock Energy Cooperative, Village of Waunakee, Village of Mt. Horeb, Village of Black Earth, Village of Mazomanie |
| Dodge County | 8 | We Energies, Alliant Energy (WPL), Adams-Columbia Electric Cooperative, Hartford Electric, Waupun Utilities, City of Columbus, Hustisford Utilities, Juneau Utility Comm |
| Door County | 3 | Wisconsin Public Service, City of Sturgeon Bay, Washington Island El Cooperative |
| Douglas County | 4 | Superior Water and Light Co, Dahlberg Light & Power Co, Bayfield Electric Cooperative, East Central Energy |
| Dunn County | 7 | Xcel Energy, Polk-Burnett Electric Cooperative, Barron Electric Cooperative, Eau Claire Electric Cooperative, St Croix Electric Cooperative, Dunn County Electric Cooperative, Chippewa Valley Electric Cooperative |
| Eau Claire County | 4 | Xcel Energy, Riverland Energy Cooperative, Eau Claire Electric Cooperative, Jackson Electric Cooperative |
| Florence County | 3 | We Energies, Wisconsin Public Service, Florence Utility Comm |
| Fond du Lac County | 5 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, City of Plymouth, Waupun Utilities |
| Forest County | 2 | We Energies, Wisconsin Public Service |
| Grant County | 8 | We Energies, Alliant Energy (WPL), Scenic Rivers Energy Cooperative, City of Fennimore, City of Boscobel, City of Cuba City, Village of Muscoda, Village of Hazel Green |
| Green County | 6 | Alliant Energy (WPL), Scenic Rivers Energy Cooperative, Rock Energy Cooperative, City of Evansville, Brodhead Water & Lighting Comm, Village of New Glarus |
| Green Lake County | 3 | Alliant Energy (WPL), Adams-Columbia Electric Cooperative, City of Princeton |
| Iowa County | 4 | Alliant Energy (WPL), Scenic Rivers Energy Cooperative, Village of Black Earth, Village of Muscoda |
| Iron County | 4 | Wisconsin Public Service, Xcel Energy, Price Electric Cooperative, Bayfield Electric Cooperative |
| Jackson County | 9 | Alliant Energy (WPL), Xcel Energy, Riverland Energy Cooperative, Oakdale Electric Cooperative, Eau Claire Electric Cooperative, Clark Electric Cooperative, Jackson Electric Cooperative, City of Black River Falls, Village of Merrillan |
| Jefferson County | 6 | We Energies, Alliant Energy (WPL), Adams-Columbia Electric Cooperative, Lake Mills Light & Water, Jefferson Utilities, Waterloo Light & Water Comm |
| Juneau County | 6 | Alliant Energy (WPL), Oakdale Electric Cooperative, Vernon Electric Cooperative, City of New Lisbon, City of Elroy, Wonewoc Electric & Water Util |
| Kenosha County | 2 | We Energies, Alliant Energy (WPL) |
| Kewaunee County | 2 | Wisconsin Public Service, Algoma Utility Comm |
| La Crosse County | 5 | Xcel Energy, Riverland Energy Cooperative, Vernon Electric Cooperative, Jackson Electric Cooperative, Village of Bangor |
| Lafayette County | 8 | Alliant Energy (WPL), Scenic Rivers Energy Cooperative, City of Cuba City, City of Shullsburg, Village of Hazel Green, Village of Benton, Village of Belmont, City of Argyle |
| Langlade County | 2 | Alliant Energy (WPL), Wisconsin Public Service |
| Lincoln County | 4 | Wisconsin Public Service, Xcel Energy, Price Electric Cooperative, Taylor Electric Cooperative |
| Manitowoc County | 6 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, Manitowoc Public Utilities, Two Rivers Water & Light, City of Kiel |
| Marathon County | 8 | Alliant Energy (WPL), Wisconsin Public Service, Xcel Energy, City of Marshfield, Clark Electric Cooperative, Central Wisconsin Electric Cooperative, Taylor Electric Cooperative, Village of Stratford |
| Marinette County | 3 | We Energies, Wisconsin Public Service, Oconto Electric Cooperative |
| Marquette County | 4 | Alliant Energy (WPL), Adams-Columbia Electric Cooperative, Pioneer Power and Light Co, Westfield Electric Company |
| Menominee County | 2 | Alliant Energy (WPL), Oconto Electric Cooperative |
| Milwaukee County | 1 | We Energies |
| Monroe County | 7 | Alliant Energy (WPL), Xcel Energy, Oakdale Electric Cooperative, Vernon Electric Cooperative, Jackson Electric Cooperative, Village of Bangor, Village of Cashton |
| Oconto County | 5 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, Oconto Electric Cooperative, Oconto Falls Water & Light Comm |
| Oneida County | 3 | Wisconsin Public Service, Xcel Energy, Price Electric Cooperative |
| Outagamie County | 4 | We Energies, Wisconsin Public Service, City of Kaukauna, New London Electric&Water Util |
| Ozaukee County | 2 | We Energies, Cedarburg Light & Water Comm |
| Pepin County | 5 | Xcel Energy, Riverland Energy Cooperative, Eau Claire Electric Cooperative, Dunn County Electric Cooperative, Pierce-Pepin Cooperative Services |
| Pierce County | 5 | Xcel Energy, St Croix Electric Cooperative, Dunn County Electric Cooperative, Pierce-Pepin Cooperative Services, City of River Falls |
| Polk County | 5 | Xcel Energy, Polk-Burnett Electric Cooperative, Barron Electric Cooperative, Northwestern Wisconsin Electric Co, St Croix Electric Cooperative |
| Portage County | 6 | Alliant Energy (WPL), Wisconsin Public Service, Adams-Columbia Electric Cooperative, Wisconsin Rapids W W & L Comm, Central Wisconsin Electric Cooperative, Consolidated Water Power Co |
| Price County | 3 | Xcel Energy, Jump River Electric Cooperative, Price Electric Cooperative |
| Racine County | 1 | We Energies |
| Richland County | 7 | Alliant Energy (WPL), Scenic Rivers Energy Cooperative, Vernon Electric Cooperative, Richland Electric Cooperative, City of Richland Center, Village of Muscoda, Village of Viola |
| Rock County | 6 | We Energies, Alliant Energy (WPL), City of Stoughton, Rock Energy Cooperative, City of Evansville, Brodhead Water & Lighting Comm |
| Rusk County | 6 | Xcel Energy, Barron Electric Cooperative, Jump River Electric Cooperative, Price Electric Cooperative, Chippewa Valley Electric Cooperative, North Central Power Co |
| Sauk County | 9 | Alliant Energy (WPL), Adams-Columbia Electric Cooperative, Oakdale Electric Cooperative, Vernon Electric Cooperative, Reedsburg Utility Comm, Richland Electric Cooperative, Wisconsin Dells Electric Util, Village of Sauk City, Village of Prairie Du Sac |
| Sawyer County | 6 | Xcel Energy, Barron Electric Cooperative, Jump River Electric Cooperative, Price Electric Cooperative, Bayfield Electric Cooperative, North Central Power Co |
| Shawano County | 7 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, Oconto Electric Cooperative, Central Wisconsin Electric Cooperative, Shawano Municipal Utilities, Village of Gresham |
| Sheboygan County | 4 | We Energies, Alliant Energy (WPL), City of Plymouth, City of Sheboygan Falls |
| St. Croix County | 7 | Xcel Energy, Polk-Burnett Electric Cooperative, St Croix Electric Cooperative, Dunn County Electric Cooperative, Pierce-Pepin Cooperative Services, City of River Falls, City of New Richmond |
| Taylor County | 7 | Xcel Energy, Jump River Electric Cooperative, Price Electric Cooperative, Clark Electric Cooperative, Chippewa Valley Electric Cooperative, Taylor Electric Cooperative, City of Medford |
| Trempealeau County | 7 | Xcel Energy, Riverland Energy Cooperative, Eau Claire Electric Cooperative, Jackson Electric Cooperative, City of Arcadia, Village of Trempealeau, Whitehall Electric Utility |
| Vernon County | 8 | Alliant Energy (WPL), Xcel Energy, Scenic Rivers Energy Cooperative, Vernon Electric Cooperative, Richland Electric Cooperative, City of Westby, La Farge Municipal Electric Co, Village of Viola |
| Vilas County | 6 | We Energies, Wisconsin Public Service, Xcel Energy, Price Electric Cooperative, Bayfield Electric Cooperative, City of Eagle River |
| Walworth County | 4 | We Energies, Alliant Energy (WPL), Rock Energy Cooperative, City of Elkhorn |
| Washburn County | 7 | Xcel Energy, Polk-Burnett Electric Cooperative, Barron Electric Cooperative, Dahlberg Light & Power Co, East Central Energy, North Central Power Co, City of Spooner |
| Washington County | 3 | We Energies, Hartford Electric, Slinger Utilities |
| Waukesha County | 2 | We Energies, Oconomowoc Utilities |
| Waupaca County | 7 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, Adams-Columbia Electric Cooperative, Central Wisconsin Electric Cooperative, New London Electric&Water Util, City of Clintonville |
| Waushara County | 5 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, Adams-Columbia Electric Cooperative, Pioneer Power and Light Co |
| Winnebago County | 4 | We Energies, Alliant Energy (WPL), Wisconsin Public Service, City of Menasha |
| Wood County | 7 | Alliant Energy (WPL), Adams-Columbia Electric Cooperative, Oakdale Electric Cooperative, Wisconsin Rapids W W & L Comm, City of Marshfield, Clark Electric Cooperative, Consolidated Water Power Co |
Source: EIA-861 2025, service territory. Distribution utilities that report customers in the county (EIA-861 2025 service territory), largest first. Several utilities can serve parts of the same county; for a specific address, the utilities' own service-area maps decide.
Questions and answers
What is the average electricity rate in Wisconsin per kWh?
Over the last 12 months (September 2025 to August 2026), Wisconsin homes paid an average of 18.79¢ per kWh, all charges included except most taxes. The single month of August 2026 came in at 19.41¢ per kWh1 (preliminary). The 2025 annual average was 18.08¢ per kWh4. These are averages of what customers paid, not a tariff.
What is the average monthly electric bill in Wisconsin?
$120.60 a month in 2025 for 667 kWh, according to EIA, the 11th lowest2 among the states. Over the last 12 months (September 2025 to August 2026) the computed average was $124.941. In the Census Bureau's 2025 survey, households reported a median electricity bill of about $1568, taxes included.
Which electric companies serve Wisconsin?
117 utilities report residential customers in Wisconsin. We Energies has 39.0% of them, followed by Alliant Energy (WPL), Wisconsin Public Service, Xcel Energy and MGE3; the rest are served by city utilities, electric cooperatives and smaller companies. Your address decides which one serves you.
Why is my electric bill so high in Wisconsin?
Bills rose faster than prices: the average residential bill went up 8.8% from 2024 to 2025, because the average price rose 5.2%4 and use per home grew from 645 kWh7 to 667 kWh2 a month. Summer adds more: use peaked at 906 kWh in July 20261. Your utility matters too: in 2025, We Energies customers had the largest average bill of the five big utilities.
More on electricity in and around Wisconsin
Utility pages: We Energies, Alliant Energy (WPL), Wisconsin Public Service, Xcel Energy and MGE.
Neighboring states: Illinois, Iowa, Michigan and Minnesota. Put Wisconsin side by side with another state in the comparison tool, or estimate a bill with your own kWh in the bill calculator.
| Ranking | Value | Rank |
|---|---|---|
| Cheapest electricity by state | 18.79¢ | 35th of 51 (1 = lowest) |
| Average electric bill by state | $120.60 | 41st of 51 |
| Average electricity usage by state | 667 | 38th of 51 |
| Electricity price increases by state | +6.1% | tied 26th of 51 |
| Commercial electricity rates by state | 13.49¢ | 31st of 51 (1 = lowest) |
| Industrial electricity rates by state | 9.35¢ | 31st of 51 (1 = lowest) |
| Power outages by state | 230 | tied 28th of 51 |
| Renewable electricity by state | 13.6% | 32nd of 51 |
| Rooftop solar on net metering by state | 7.5 | 38th of 51 |
Sources
- EIA, Electric Power Monthly / EIA-861M sales and revenue by state; table sales_revenue.xlsx (EPM Table 5.6.A); January 2001 to 2026-08; months since January 2026 preliminary; released October 23, 2026. www.eia.gov
- EIA-861 2025, average monthly bill by state; table Average_Bill_2025; 2025, final; released October 7, 2026. www.eia.gov
- EIA-861 annual electric power industry report, 2025 final; table Sales_Ult_Cust_2025; 2025, final; released October 7, 2026. www.eia.gov
- EIA, Historical state data, annual sales, revenue and customers; table HS861 2010-.xlsx; 2010-2025, final; released October 7, 2026. www.eia.gov
- NOAA, Climate Prediction Center population-weighted degree days by state; table daily state files, base 65°F; 2016-2025 annual sums; 1981-2010 CPC normals; released November 13, 2026. ftp.cpc.ncep.noaa.gov
- Census Bureau, American Community Survey 2025 1-year estimates, house heating fuel, table B25040; 2025; released October 29, 2026. data.census.gov
- EIA, Electric Sales, Revenue, and Average Price 2024, Table 5A; 2024 (last edition of this product); released October 7, 2025. www.eia.gov
- Census Bureau, American Community Survey 2025 1-year estimates, table B25132; 2025; released October 29, 2026. data.census.gov
- EIA, Historical state data, monthly sales and revenue 1990-2009; table HS861M 1990-2009.xlsx; 1990-2009, final. www.eia.gov
- EIA-861M monthly sales and revenue by utility; table sales_ult_cust_2025 and _2026; released October 23, 2026. www.eia.gov
- EIA-861 2025, service territory; table Service_Territory_2025; 2025, final; released October 7, 2026. www.eia.gov
- Census Bureau, Cartographic boundary file, counties; table cb_2025_us_county_5m; cb_2021_us_county_5m; 2025 (2021 for Connecticut). www.census.gov
- EIA, Net generation by state by type of producer by energy source; table annual_generation_state.xlsx; 1990-2025; released September 14, 2026. www.eia.gov
- EIA-861 2025, reliability; table Reliability_2025; 2025, final; released October 7, 2026. www.eia.gov
- EIA-861 2025, advanced meters, dynamic pricing and net metering; table Advanced_Meters, Dynamic_Pricing, Net_Metering 2025; 2025, final; released October 7, 2026. www.eia.gov
- HHS, LIHEAP funding releases to states; table FY2027 first release; FY2026 final; FY2027 first release (October 9, 2026); FY2026 total; released October 9, 2026. acf.gov
Margins of error (±) are at the 90% confidence level. A difference is called significant only when it passes the Census Bureau's test at that level. How every figure is built: methodology. Found an error? Write to [email protected]; corrections are listed on the updates page.